"The black-footed ferret may not be the top attraction at the Toronto Zoo, but the zoo's success at reintroducing the endangered species to the prairies deserves more recognition." <http://www.thestar.com/news/article/991173--as-the-elephants-pack-their-trunks-toronto-zoo-needs-rebranding> The article is about the financial difficulties the Zoo is having, and the possible solutions. "Yes, it's got to be more about the ferret." In 2004, the Toronto Zoo began to breed black footed ferrets, natives of the Canadian prairies that were all but extinct thanks to the human impact on the western plains. In 2009, the zoo reintroduced the ferrets into the wilds of Saskatchewan. The reintroduction, while a real success story, has hardly captured headlines. "We've got to sell that story," says Joe Torzsok, [chair of the Zoo's board]." Yes, you do!! Linda [Posted in FML 7064]