I don't know if this is appropriate.  I thought it might be of interest to
the list who might want to participate, as it is a CA-based publication.
I have no connection w/the sender or co. & I don't know who the other
recipients of "ferretlist" are.   [Sounds OK to post... I don't know how
financing is usually handled, but guess that's for readers to judge. BIG]
 
**********************************************
 
 Date: Sat, 4 Jul 1998 12:36:32 -0800
 To: ferretlist:;
 From: Branko Romano <[log in to unmask]>
 
Please excuse this mailing, it will only be sent once.  I am in need of
ferret material and thought this might be the best way to go.  My company
is starting a new publication entitled The Petopian.  It is going to be a
print publication (tabloid news magazine) and will be distributed around
the San Francisco Bay Area.  Eventually we will expand statewide, and then
national.  We are starting with a printrun of 100,000 copies, giving us a
readership of 300,000, monthly.  Please take a look at our website at:
http://www.petopian.com
 
I would like information, news, stories, rescue articles, etc.... regading
ferrets.  We have not started any editorial on ferrets yet, but hopefully
will start very soon, when we get some good material.
 
Any comments or suggestions would be very much appreciated as to where we
might go with this topic.
 
One request I do have is a simple one.  And if anybody can help us out with
this, I would be more then happy to place a free classifieds ad in our
newspaper for the first 6 months (see
 
http://www.petopian.com/html/freeclassifieds.shtml), in return we ask for a
letter of intent.  What this is for is strictly to show that there is an
interest in our type of publication.  We will never ask anybody to follow
through with the letter.  The letter of Intent should state that you find
the Petopian to be an interesting magazine concept and would consider
advertising in it.  This is to show the banks (who will be funding our
project) that there is an interest, and that will help us get the loans we
are asking for.  Please state an amount in the letter (such as $390 a month
for a 1/8 page ad).  All that is needed is a statement saying that you
might consider this, not that you are going to advertise.  This would be
very much appreciated.  I would be happy to link back to any websites, if
you like.  Please let me know your thoughts!  Thank you for your time.
 
-Branko Romano
The Petopian
PO Box 8245
Emeryville, California 94662
http://www.petopian.com
 
Juliana
[Posted in FML issue 2361]